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Bocconi Marketing Faculty. Department Head: Gaia Rubera. By doing so, we seek to foster the
Department Head: Gaia Rubera. By doing so, we seek to foster the The second semester completes the pillars of marketing, developing a multidisciplinary set of competencies for problem solving and research and allow students to acquire a solid mindset for innovation and competitive challenges. They bring real-world insights directly into the classroom through cutting-edge teaching methods, interactive sessions and practical experience. I was Vice President of the European Marketing Academy from 2006 to 2012. He is faculty member of the DBA program. Sep 9, 2024 · An event dedicated to faculty starting their work at our university was held on September 3 The Dean of the Faculty, Paolo Pinotti, officially welcomed the faculty members, from various disciplines, joining Bocconi this year during a meeting specifically dedicated to them held Sept. Innovation and Research Our faculty conducts both theoretical and applied research at the cutting-edge of various areas of the social sciences. This information includes: educational path (educational objectives, career opportunities) and the program structure, information on program performance, as well as the Master of Science Program Committee with the Graduate School SDA Bocconi Asia Center offers Post-Graduate program in Business/ International Master in Business and Executive Education, designed and taught by the faculty of SDA Bocconi, Milan, Italy. KAI ZHU Assistant Professor Department of Marketing kai. "Very engaged and committed faculty, caring and stimulating peers. I am Associate Professor of Marketing at Bocconi University. Oltre alla Permanent Faculty, composta da docenti di ruolo, viene incoraggiata la presenza stabile di docenti provenienti dai maggiori centri scientifici del mondo e la partecipazione di Adjunct and Visiting Professors, Research Students will also benefit from close interaction with faculty and research centers at Bocconi, with the possibility of being involved in research projects in economics or other social sciences. it Personal page Download the cv Rossi, Federico and Ting Zhu Efect of Crime on Retailing: Evidence from Gas Sta-tions in Chicago Alyakoob, Mohammed, Federico Rossi, and Rahman Mohammad Welfare Efects of Review Measures Books, Chapters Rossi, Federico (2015) Price Management, Chapter 13 Marketing @Bocconi, edited by Enrico Valdani, EGEA Milano. Since 2011 I have been Associate Professor of Marketing and I have been the Director of the Master of Science in Marketing Management and currently the Director of the Bachelor in Economics and Management for Arts, Culture and Communication. I got my PhD at Bocconi University and my International Teachers Programme at London Business School. . Department of Management and Technology Core Faculty SDA-Bocconi Faculty with Teaching Appointments in the Department Faculty and Academic Services Staff The faculty of SDA Bocconi School of Management works to generate and spread knowledge through research and education, helping professionals, businesses and institutions increase their value. I joined the Marketing department at Bocconi in September 2020. I have also lectured in international context I am a social scientist and Associate Professor of Marketing at Bocconi University in Milan, Italy. A junior Visiting Professor is an Associate Professor from a foreign university (or, exceptionally, an Assistant Professor) or an expert or honorary He earned a BS in mathematics from the University of Milan in 2011, an MS in economic and social sciences from Bocconi University in 2013, and a PhD in economics from NYU's Stern School of Business in 2020, under the supervision of Luís Cabral. You’ll gain admission to and degrees from USC Marshall, Hong Kong University of Science and Technology, and Bocconi University, Milan, Italy - three top business schools in three international commercial hubs that are also cultural hotspots. Core Faculty CARNEVALE MAFFE' CARLO ALBERTO - SDA Associate Professor of Practice - Dipartimento di Management e Tecnologia He earned a BS in mathematics from the University of Milan in 2011, an MS in economic and social sciences from Bocconi University in 2013, and a PhD in economics from NYU's Stern School of Business in 2020, under the supervision of Luís Cabral. in marketing from the University of California, San Diego. Bocconi University or Università Bocconi (formally known in Italian as Università Commerciale Luigi Bocconi [universiˈta kommerˈtʃaːle luˈiːdʒi bokˈkoːni] – or simply Bocconi) is a non-profit private university located in Milan, Italy. The two compulsory Concentration workshops are: > Concentration workshop 1: Design Thinking and Business Innovation L'Ateneo persegue la continua crescita qualitativa della Faculty, stimolando la partecipazione dei docenti alla ricerca e un veloce processo di internazionalizzazione. in Statistics, cum laude, from the University of Bologna (Italy). They focus on a combination of solid theory and case-study methodology along with sharing their international and corporate experiences. President of Italian Society of Management (SIMA) and President Elect of International Federation of Scholarly Associations of Management (IFSAM). Here you can learn about our vibrant community, the research we do, and the events we are involved in. Specialized in research and post-experience education, SDA Bocconi offers masters, MBA, executive open e custom programs featured in the main internat Professors - Search SDA Bocconi School of Management Egea Alumni B4i - Bocconi for innovation yoU@B Agenda Work at Bocconi I am a social scientist and Associate Professor of Marketing at Bocconi University in Milan, Italy. My research has been published in the Journal of Marketing, Journal of the Academy of Marketing Science, and MIT Sloan Management Review, and has also been featured in prominent LUCA BUCCOLIERO - Curriculum vitae I was born November 11th, 1969. PhD candidates have the opportunity to advance their knowledge and conduct research, with the support of Bocconi Faculty and through exchanges with leading American and European universities. I earned a PhD in Management and a B. 3. I conduct interdisciplinary, empirical research that investigates adoption of artificial intelligence as a tool for social good, with direct applications for companies, law, and policy. A secondary area of research looks at the determinants of positive behavior change and the drivers of His teaching activity is focused on Marketing Analytics and Services Marketing with particular attention to music and art industries both at the graduate and the business school. Before joining Bocconi, I spent a year as a Postdoctoral Researcher at HEC Paris and hold a PhD in Quantitative Marketing from the University of Mannheim. I am lecturer at the Marketing Department of Bocconi University and Affiliate Lecturer of the SDA Bocconi, where I cover the role of Program Director for a Diploma Program in Major Event Management in Qatar. Members of the faculty teaching in the program, including PhD supervisors. Liason Officer at SDA Bocconi Marketing Department. BUFFA FRANCESCA - Full Professor - Department of Computing Sciences BUONANNO LUIGI - Assistant Professor - Department of Law BURT RONALD STUART - Distinguished Professor - Department of Management and Technology BUSACCA BRUNO GIUSEPPE - Full Professor - Department of Marketing Bocconi University is among the leading European universities in the social sciences, offering programs in the fields of economics, finance, management, legal studies, political science, and data and computer science, with a growing focus on artificial intelligence. After completing my undergraduate studies in Psychology, I worked for a public opinion polling company. I am the Director of the Master in Fashion, Design, & Experience (MAFED) of SDA Bocconi School of Management and Senior Lecturer within the Marketing Department. Troverete qui: il percorso formativo (obiettivi formativi, sbocchi professionali), il piano di studi, i dati sulle performance del corso e la struttura organizzativa del Corso di laurea SANDRO CASTALDO - Curriculum vitae Full professor at Bocconi University. Prior to joining Bocconi, I was an Associate Professor in the marketing department at the University of Bologna Recruiting, Faculty, Post-doc Grant, Collaboration Contracts Un coordinamento efficace tra marketing e sales è essenziale per rispondere alle sfide di un mercato in rapida evoluzione, ottimizzare le risorse e mi I am the Director of the Master in Fashion, Design, & Experience (MAFED) of SDA Bocconi School of Management and Senior Lecturer within the Marketing Department. All The Program is also offered in Italian Information for students enrolled in the Master of Science in Marketing Management program can be found in this section. I teach BRUNO GIOVANNI - Researcher with Tenure - Department of Economics BUCCOLIERO LUCA - Lecturer - Department of Marketing BUFFA FRANCESCA - Full Professor - Department of Computing Sciences BUONANNO LUIGI - Assistant Professor - Department of Law BURT RONALD STUART - Distinguished Professor - Department of Management and Technology Explore Open SDA Bocconi's management online courses designed for executives and managers. I visited the London School of Economics and Political Sciences in 1997 and the University of California at Irvine in 2003 and 2006. I was also Visiting Scholar at the Wharton School, University of Pennsylvania, Philadelphia, in 2003-2004 I’ll tell you something useful, Bocconi is for sure the best university in italy, also if there qre 2 or 3 where it’s harder to get in qnd harder to attend, if you have written on your curriculum Bocconi you can go anywhere, the only two universities that are more prestigious than bocconi in europe are Cambridge and Oxford. I earned my degree in Business Administration from Bocconi University cum laude, my PhD in Public Management from Parma University and I am now Tenured Lecturer at the Department of Marketing, Bocconi University. Il corso di laurea magistrale in Marketing Management vuole formare figure professionali capaci di muoversi con dimestichezza in un mercato globale in continua evoluzione. Today I am a Il corso è impartito anche in lingua inglese In questa sezione vengono fornite tutte le informazioni necessarie alle studentesse e agli studenti iscritti al corso di laurea magistrale in Marketing Management. I directed for For 10 years the Master in Arts Management and Administration (MAMA) where at the moment i am still teaching Marketing for the Arts and Consumer Culture Bocconi Alumni Topic Marketing | 354 followers on LinkedIn. Since 2017, I have been holding the BNP Paribas permanent Chair in Marketing & Service Analytics. She got the award for distinctive academic research from Bocconi University for the results achieved during the periods 2001-2003, 2005-2007, and 2013-2014, and 2020. QIAONI SHI - Curriculum vitae Qiaoni Shi is an Assistant Professor of Marketing at Bocconi University. I teach at graduate level (Master of Science and Masters), post-graduate level (Sda Bocconi MBA and Executive Masters), and Executive education level (Open Specialized in research and post-experience education, SDA Bocconi offers masters, MBA, executive open e custom programs featured in the main internat The Master of Science in International Management trains managers, entrepreneurs and consultants to work in international organizations and companies. She earned a Ph. Gaia Rubera Gaia Rubera is Full Professor of Marketing at Bocconi University. I was also Visiting Scholar at the Wharton School, University of SARA VALENTINI - Curriculum vitae I am Associate Professor of Marketing at Bocconi University. They also have the opportunity to choose from several PhD-level Bocconi courses as electives. May 27, 2025 · Here you can learn about our vibrant community, the research we do, and the events we are involved in. I study consumer behavior using experimental methods, focusing on consumer decision making and Jun 29, 2023 · The Master of Science in Marketing Management has the following educational objectives: provide advanced studies in marketing in the operative as well as strategic areas, with reference to the national and international context; PhD The PhD School coordinates the PhD programs offered by Bocconi University and acts as a point of reference for the University's PhD candidates. zhu@unibocconi. I coordinate the specialized Master’s in Marketing and Communication (MiMeC) at Bocconi University. The program blends theory with practice through teamwork, business games, role-playing exercises, and real-world assignments. | The official page of Topic Marketing of the Bocconi Alumni She won the “Innovation Excellence Award” in 2022 and in 2012 and the award for best teacher of the Marketing Department at SDA Bocconi in 2014 and 2008. | At Bocconi’s Marketing Department, we see marketing as both a rigorous discipline and a dynamic field of inquiry that places customers and markets at the heart of strategic decision-making. I served as the Chair of the Department of Marketing between 2013 and 2019. She won the “Innovation Excellence Award” in 2022 and in 2012 and the award for best teacher of the Marketing Department at SDA Bocconi in 2014 and 2008. She obtained her first Degree in Business Economics – Major in Administration and Control (1986), from Bocconi University, Milan, and a PhD in Business Economics (1993) from the same university. During the EMMS program, you will act as consultants, working closely with real companies under the guidance of an EMMS faculty member, to tackle authentic marketing and sales challenges. I was Visiting Student at Uppsala University in 1997-1998. Andrea's research focuses on services marketing and cultural products consumption. She holds a PhD degree in Marketing from the University of Pittsburgh. S. Students should contact the Department's Office through the B in Touch platform available in the yoU@B student diary. Program structures with an international focus, flexible study plans, interactive teaching and faculty with international exposure are the driving forces behind our MSc degrees. I also serve as SDA Bocconi Faculty member, Visiting Professor and Exchange Researcher at Waseda University Tokyo The faculty of SDA Bocconi School of Management aims to generate and spread knowledge through research and education, helping professionals, businesses and institutions increase their value Recruiting, Faculty, Post-doc Grant, Collaboration Contracts SDA Bocconi School of Management Egea Alumni B4i - Bocconi for innovation yoU@B Agenda Work at Bocconi You can check the following guides designed by the Library to create your research strategy and find relevant resources and tools: Marketing, Bibliographic Research Skills, Writing your dissertation Nov 5, 2010 · "The results of our research put the Bocconi marketing faculty among the best in Europe", Valdani stated: "In this phase of cyclical and structural change, the importance acknowledged to marketing is growing. I teach at graduate level (Master of Science and Masters), post-graduate level (Sda Bocconi MBA and Executive Masters), and I am Lecturer at the Marketing Department. D. GIOVANNA PADULA - Curriculum vitae I am Associate Professor of Marketing at Bocconi University. Many of these projects are coordinated by Bocconi research centers, laboratories and units in collaboration with companies and institutions. You will learn from SDA Bocconi’s expert faculty, international professors from top business schools, and professionals from the arts and culture sector. Enhance your leadership skills with top-tier programs in ma People Prizes and Awards Our faculty research has gained international recognition I am an Assistant Professor in the Department of Marketing. ” In Picciarelli’s case, she sat in Bocconi’s classrooms and already felt a push toward an international business environment. ANTONELLA CARU' - Curriculum vitae She was born in Varese in 1961. A secondary area of research looks at the determinants of positive behavior change and the drivers of You will learn from SDA Bocconi’s expert faculty, international professors from top business schools, and professionals from the arts and culture sector. The PhD in Economics and Finance at Bocconi University strikes the right balance between rigorous theoretical analyses, state of the art empirical tools and insightful policy applications. I am a I am Associate Professor of Marketing at Bocconi University. Sara Valentini Associate Professor Marketing Effectiveness along the Customer Journey In addition to the Permanent Faculty, comprised of tenured professors, Bocconi has steadily brought in faculty resources from top research institutions around the world, and enjoys the qualified contributions of Adjunct and Visiting Professors, and Research and Teaching Fellows. Recent Conference Presentations QIAONI SHI - Curriculum vitae Qiaoni Shi is an Assistant Professor of Marketing at Bocconi University. Prior to joining Bocconi, I was an Associate Professor in the marketing department at the University of Bologna and Associate Dean for Alumni at People Prizes and Awards Our faculty research has gained international recognition ANDREA ORDANINI - Curriculum vitae I am a Full Professor in the Department of Marketing at Bocconi University. ANDREA RURALE - Curriculum vitae I am Lecturer at the Department of Marketing at Università Bocconi and in SDA Bocconi, I direct the Intensive Program in Arts Market and Finance and the Monitor in Arts Market and FInance. She is a full professor of Business Economics and Management at Bocconi University and senior professor Bocconi Marketing Department | 1918 seguidores en LinkedIn. The concentration structure includes 2 compulsory workshops, 2 workshops chosen by the student and 2 elective courses chosen among all the elective courses of the Bocconi Master of Science programs. URI BARNEA - Curriculum vitae After completing my undergraduate studies in Psychology, I worked for a public opinion polling company. Feb 14, 2025 · I believe that, especially at Bocconi, the university is an ecosystem comprised of peers, faculty and mentors among others, who inspire beyond studies and work — helping us evolve. My teaching The Master of Science in Marketing Management aims to train professionals capable of confidently navigating a constantly evolving global market. Specialized in research and post-experience education, SDA Bocconi offers masters, MBA, executive open e custom programs featured in the main internat Bocconi offers a wide range of 2-year Master of Science programs, coordinated by the Graduate School, in the fields of Economics, Management, Finance, Political Science, Data Science and Artificial Intelligence. The nine Departments (Accounting, Computing Sciences, Decision Sciences, Economics, Finance, Legal Studies, Management and Technology, Marketing, Social and Political Sciences) were created as part of the recent reorganization process. Our faculty conducts both theoretical and applied research at the cutting-edge of various areas of the social sciences. Married, resident in Varese. I served as independent board member of a variety of Italian companies. I hold my PhD in Management and Innovation at Catholic University of the Sacred Heart, Italy. May 10, 2022 · Home Faculty and Research Faculty Faculty Recruiting Contacts Lecturers Available positions 2019-2020 VISITING PROFESSOR SHORT TERM A senior Visiting Professor is a Full Professor from a foreign university, or an expert or honorary fellow, who occupies a top management position in companies or international bodies. The faculty of SDA Bocconi School of Management aims to generate and spread knowledge through research and education, helping professionals, businesses and institutions increase their value "Very engaged and committed faculty, caring and stimulating peers. If the enterprise goal is to create real value, the orientation to the market and the client is the only viable option". The race for data: utilizing informative or persuasive cues to gain opt-in? Why Do Minority-Owned Businesses Underperform? The Case of Restaurant Revitalization Fund. The faculty of SDA Bocconi School of Management aims to generate and spread knowledge through research and education, helping professionals, businesses and institutions increase their value Specialized in research and post-experience education, SDA Bocconi offers masters, MBA, executive open e custom programs featured in the main internat You can check the following guides designed by the Library to create your research strategy and find relevant resources and tools: Marketing, Bibliographic Research Skills, Writing your dissertation I was also Director of the Degree Program in Business Administration and Director of the PhD program in Business Administration and had the position of Director of the Marketing Department at the SDA Bocconi. I have been Visiting Professor at Universidad Autònoma de Barcelona and Ecole Superiore du Commerce de Paris (ESCP-EAP) and Visiting Scholar at Cardiff Business School and Georgia Institute of Technology. The Master of Science in International Management trains managers, entrepreneurs and consultants to work in international organizations and companies. I study consumer behavior using experimental methods, focusing on consumer decision making and information processing. STEFANIA BORGHINI - Curriculum vitae I received my PhD from Bocconi University in 2001 and I joined its faculty as a tenured Researcher in 2003. I graduated in Business Administration from Bocconi University in 1994 and I received my PhD in Business Administration and Management from Bocconi University in 1999. Giuseppe Savaré (Director) Department of Decision Sciences Elia Brué Department of Decision Sciences Nicolas Brunel Department of Computing Sciences Simone Cerreia Vioglio Department of Decision Sciences Antonio De Rosa Department of Decision Sciences Hugo Georges Faculty - Alphabetical listing ASTORE MARIANNA - Researcher with Tenure other University (Universita' degli Studi dell' INSUBRIA (VARESE-COMO)) - Department of Social and Political Sciences Faculty Recruiting Faculty Positions available and information for new faculty National Scientific Qualification Senior Faculty Positions Dec 21, 2025 · Learn more about studying at Bocconi University including how it performs in QS rankings, the cost of tuition and further course information. The Master of Science in Data Science and Business Analytics develops professional profiles that combine solid quantitative skills (statistics, computer science and machine learning) with an in-depth knowledge of business dynamics. EMMS professors are experts in the fields of marketing and sales, combining rigorous academic research with deep industry expertise. Professors - Search SDA Bocconi School of Management Egea Alumni B4i - Bocconi for innovation yoU@B Agenda Work at Bocconi I am a PhD in Business Administration and Management at Bocconi University and Visiting Scholar at the University of California Los Angeles. Jessica Jumee Kim is an Assistant Professor of Marketing at Bocconi University. I served as the Chair of the Department of Marketing I am a Full Professor in the Department of Marketing at Bocconi University. I was visiting PhD scholar at the Tuck School of Business, Dartmouth College (USA). The official page of Topic Marketing of the Bocconi Alumni Community. Bocconi offers a wide range of innovative and international study programs in the social sciences, in the fields of economics, management, finance, political science, data science, artificial intelligence and legal studies. Her research interest focus on innovation, social media marketing, marketing-finance Full professor at Bocconi University. I then completed a PhD in Marketing at the Wharton school of the University of Pennsylvania. Dec 2, 2025 · The program is aimed at: C-suite executives in charge of marketing and business growth; senior leaders with responsibility in marketing and other data-driven functions; professionals who are preparing to take on leadership roles in these areas. Faculty International excellence in teaching and research The SDA Bocconi MBA Professors are chosen based on their academic and scientific prestige, communication skills, personal charisma, reputation in the business world, and professional experience.
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